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Surya Launches Instagram Contest for Summer Atlanta Market

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CARTERSVILLE, GA — To highlight the connectedness of trends across the apparel and home furnishings industries, Surya is holding a special Instagram contest called #TrendingWithSurya. Participants are required to post a photo to Instagram of a Surya product that coordinates with an outfit they are wearing. The contest comes in time for the upcoming International Gift & Home Furnishings Market in Atlanta at AmericasMart, July 11-18, 2017, and provides Surya showroom visitors the opportunity to enter the contest.

“Our product development team is always monitoring current trends and anticipating future ones,” said Satya Tiwari, president of Surya. “It is important for our products to reflect both timeless designs as well as the most cutting-edge looks, and the #TrendingWithSurya contest is a perfect way to show that we are accomplishing just that.”

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Couristan Appoints Giordano as Creative Director

FORT LEE, NJ — Couristan, Inc. has appointed 20-year industry veteran, Marlys Giordano to the position of Creative Director for the company’s area rug division. Formerly the Senior Trend Specialist-Global Trend and Design for Lifetime Brands, Inc., Giordano will report to Mark Ferullo, Vice President of the Area Rug Division.

In her new position, Giordano will be responsible for spearheading Couristan’s product development and sourcing efforts. Giordano’s focus will be centered on research and analysis of fashion, color and design trends in the textile and home space and development of fashion-forward product focused on the company’s key segments. Additionally, she will work with Couristan’s marketing team with concentrations on developing strategies in the form of promotional sales planning, social media and merchandising opportunities to support the company’s national accounts base.

“Marlys is a widely respected professional in both home décor and floor covering. Her vast experience at the retail level and wholesale level in home fashions and design will prove to be an asset to our product development team at Couristan. That experience on both sides of the fence will only strengthen the Couristan product line as we look to expand and continue to develop the most innovative products across all price points for both the consumer and designer markets,” said Mike Riley, President of Couristan.

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Capel Introduces New Leather, Loop Pile Designs for Summer Markets

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New collection designs shown left to right: Laramie Cubes in Natural,
 Avanti Kelim in Multi and Peyton in Natural

TROY, NC — Look for three fashion-forward collections to debut from Capel Rugs at this summer’s Atlanta and Las Vegas home furnishings markets to provide retailers with a range of new sharply priced designs.

Introductions include Laramie, a contemporary-casual collection of leather patchwork rugs; Avanti, an innovative transitional offering with tribal influences; and Peyton, a nature-inspired hand tufted design. In addition, Capel Rugs will be featuring an assortment of designs introduced at the April High Point Market that are new to many Atlanta and Las Vegas buyers.

“Our key themes for this round of markets are texture and value,” said Cameron Capel, vice president of national accounts. “Peyton and Avanti are wonderful new loop-pile designs in a range of on-trend colors, and Laramie — our new leather collection — features a unique surface treatment that gives it a vintage, slightly ‘scratched’ look. All three designs offer a very strong value, which makes them even more attractive.”

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RUG INSIDER Appoints New Editor

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Michael Christie, newly appointed Editor of RUG INSIDER
shown reporting for the publication during Domotex 2017.

Peter Woodaman, Publisher of the twenty-one year old print magazine and online news source RUG INSIDER, is pleased to announce the appointment of the publication’s new Editor, Mr. Michael A.C. Christie. Widely known throughout the rug industry as ‘The Ruggist’, Christie has been an online contributor to RUG INSIDER for the past two years, and since the Spring 2017 print issue has worked discreetly behind the scenes learning the intricacies of print. The Fall 2017 Issue of RUG INSIDER—due out in advance of the season’s most important events, The Rug Show NYC and the fall High Point Market—will be Christie’s first in full capacity as Editor.

"Michael is an industry veteran with a passionate love of rugs and design," begins Peter Woodaman, Publisher of RUG INSIDER. "We’ve worked with Michael as an occasional contributor for the past two years and when the opportunity to hire him as Editor presented itself, I did not hesitate to offer the position. This appointment brings a fresh new perspective to our publication—both in print and online—as we embark on our own ‘coming of age’ remake."

Working in collaboration with the existing RUG INSIDER staff, Christie will oversee a major remake of the venerable publication. Featuring a beautiful updated layout and aesthetic, exciting new content tailored toward an expanded readership of buyers of all kinds, and a more comprehensive and integrated approach to social media and online distribution, the ‘new’ RUG INSIDER will also include an expanding roster of editorial contributors under Christie’s leadership.

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Loloi's Newest Campaign Promotes Javari Rug Collection

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Javari Berry Sunrise design

DALLAS, TX — For years, the neutral tones of blue, grey, and ivory have dominated in the rug industry. Loloi is looking to change that with its Javari Rug Collection, a product of ruthless editing with each design balancing up to 25 colors.

To promote Javari, Loloi launched a “Commit to Color” campaign on June 26, creating a microsite that will feature input from some of the biggest bloggers in home décor, encouraging customers to look past more traditional hues in favor of collections that truly make a statement.

“Since introducing Javari at the winter and spring markets, we have been thrilled with the response and enthusiasm the collection has received,” said Cyrus Loloi, Principal of Loloi. “Given the vibrancy and extensive, deep color palette of the collection, this is an opportunity to embrace color again in a big way.”

As part of the campaign, four major digital influencers were selected to partner with Loloi, and be a part of the “Commit to Color” movement. With an opportunity to live with a Javari design of their choosing, each influencer will showcase how they choose to style Javari, and what makes the collection truly unique for them.

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Atiyeh International Takes Solar Initiative

Leslie Atiyeh

Leslie Atiyeh featuring rugs from Atiyeh International’s Happy Camel Collection

NEWBURG, OR – Atiyeh International, Ltd. is taking its own corporate action for environmentally responsible sustainable energy by powering its operations with a ground-mounted solar array that offsets nearly 90 percent of the annual electrical needs of its warehouse and office.

Tom Atiyeh commented, “Our hand-spun vegetal dyed wool rugs are the epitome of sustainability so it is natural that we power our Oregon operations using photo-voltaic solar modules behind our warehouse. We not only provide enough electrical energy for Atiyeh International, the system also feeds excess power back into the grid of our local utility.”

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