Jellybean® Rugs will acquire all Homefires™ brand area and accent rugs effective January 1, 2020.
“This an exciting time for Jellybean® as we revitalize and reorganize our company and our products,” states Renee Ringstad, President Jellybean Rugs (Home Comfort, Inc.). “The bold move to bring all Homefires™ brands into Jellybean® will make our company more efficient and focused, while providing our great customers a single supplier relationship for all the products that they buy from both brands. The added convenience of being able to source all our brands from one sales rep, website or customer service representative will be a welcome change for many of our customers.”
“The retail landscape is being reinvented as we speak, and we are looking forward to the challenges that these new opportunities and environments present,” continued Ringstad. “The world of ‘online’ shopping has injected various challenges to our traditional business roles, but it is also providing possibilities which are limited only by our imaginations. Bringing all our brands under our well-loved and recognized Jellybean® brand is just one of the strategies that we will be embracing in 2020 and beyond. Understanding and embracing the changes in the retail environment makes the changes in our own company feel more exciting and invigorating… as if we, too, are being reinvented. After being in business for over 40 years, it is very thrilling to anticipate the next 40.”
Jellybean Rugs’ company showroom is located in Atlanta in Building 2, #787A. The company looks forward to the move in 2020 and welcomes visitors at all the major gift shows around the country.