Zollanvari International will participate for the first time at the Münchner Stoff Frühling (MSF) from May 11 – 14, 2023 at Teppicharchitektur Saemmer, Unsöldstrasse 9/11, 80538 Munich. MSF is a showroom-based event for interior decorators & designers and furniture and furnishings stores.
Leading national and international fabrics and furnishings producers present high-quality home fabrics, wallpapers, carpets, and upholstered furniture. Over 90 high-end brands are represented at various locations in the heart of Munich, either in their own showrooms or host showrooms — all connected via a free shuttle service available to all visitors.
This year MSF is a partner of the Munich Flower Power Festival https://flowerpowermuc.de/en/, a suitable association for the plethora of floral designs Zollanvari will present at the show. Zollanvari's approach celebrates the its incredibly rich design heritage that resulted in ten new collections in 2022 to mark the company’s 75th Anniversary. For Munich, selections include gems from these Diamond Jubilee collections — including established tribal designs as well as innovative groundbreaking creations developed by Reza Zollanvari and the Zollanvari Studio team or in collaboration with design studios, such as SoFarSoNear Studio Milan, NOV24 Studio Vienna, Studio Original Designers 6R5 Network Milan, and Soheila Shayegan Studio Cyprus.
A new Lion design in several colorways (a fresh collaboration with Francesco Roggero, one of the architects at Studio Original Designers 6R5 Network Milan) and several additions to the Ikebana Kyoto Collection conceived by Zollanvari Studio (aka Reza Zollanvari, Zollanvari CEO) are also major highlights planned for MSF.
“We have never shied away from trying something new, pushing the boundaries. We are always innovating, finding inspiration in weaving traditions from across the globe, but always giving the designs the Zollanvari twist,” says Reza Zollanvari.